“He Who Chases Two Rabbits Catches None” – Confucius

OR – If you try to do everything at once, you’ll get nothing done, so FOCUS!

For some of us who want it all and can’t decide between extremes, we plan and plan this perfect path and think of no possible hurdles. However, in reality, we encounter unexpected hurdles and sometimes we just feel exhausted from the intrinsic pressure. We can’t multitask but we can tackle things one by one. When you start doing one thing right, the sense of achievement and reduced burden automatically makes the rest of your work easier.

Onto the Weekly Wrap:

What’s the one thing you need in order to be an SEO strategist? Time. Your routine’s got repetitive tasks, automation will allow you time to be creative and gain insights from real life as well. Search Engine Journal shares why automation works better with JavaScript and why you should learn it. One of the prominent reasons is that JavaScript is the language Google’s V8 uses, it’s only getting better and knowing so will give you more room to grow.

Midst the rising privacy concerns & Apple, Google updates, a Facebook retargeting strategy can be your saviour. Social Media Examiner shows how you can generate leads creatively. The whole idea is that even though there’s a chance you’ll miss out on new audiences, you can grow with people who have already engaged with your page. By understanding that audience, and running ads with tips that the article suggest, your campaign can be a HIT!

We as marketers are in the business of communication so it won’t hurt to check ourselves ever so often and continue improving. A lot of us struggle with keeping up with client’s unreasonable demands or changes but really, it’s all about creating an understanding. Being able to switch ideas or pivot quickly, getting to your point with no fluff can really help build a great relationship with clients and be efficient.

82% of Instagram users want to see brands go live. Active, real, interactive conversations have become rewarding for brands and content creators in the past year. What people love is content that brings value to them, an interview or collaboration with a key influencer can go a long way. Search Engine Journal’s article explains how you can use it!

Writing is tough, it feels like a muscle you need to keep excising and Yoast’s article shares 4 such ways. An exercise that the article suggests is called Extent and advance, I think it kills two birds with one stone – procrastination and fear. A time-based game is perfect to just do something for fun, keep you alert and get you fired up for your deadline.

A Digital Yogi is a community of insights and creativity. Weekly Wraps is just the tip of the iceberg. We help you & your brand grow, meet revenue goals, create conversations and make a real impact on your business and in turn the people you serve.